02 College Station, Texas
Aggieland Poker Club
A members poker club in College Station, home of Texas A&M.
Visit @aggielandpokerclub on Instagram (opens in a new tab)Ads for the club
Instagram and Facebook ads. Each one asks people to join the club's group, where the games get called.
The problem
A club that lives on its member roster: no members, no games. It needed people in College Station to know it exists, follow it, and join the GroupMe where the games get called.
What we did
- Instagram and Facebook ads through Meta, running for five months and counting: the creative, the copy, the targeting around College Station and Aggieland, and the GroupMe join as the goal.
- The posts and stories between the ads, so the account looks alive when a new follower lands on it.
What changed
- 680
- members in the club's GroupMe, up from about 320 when the ads startedthe club's own count, October 2026
- ~1,000
- new followers on Instagram and Facebookthe club's own count, five months of ads
Both numbers are the club's own counts, from its GroupMe roster and its two accounts, five months into the ads.
