Stories for the club. Instagram stories for game nights, and for the early table bonus.

Aggieland Poker Club story: tables are open tonight. Cash games every night at .25/50, 1/1 and 1/2. Pull up a seat.
Aggieland Poker Club story: tables are open tonight. Cash games every night at .25/50, 1/1 and 1/2. Pull up a seat.

02 College Station, Texas

Aggieland Poker Club

A members poker club in College Station, home of Texas A&M.

  • Meta ads
  • Social media
Visit @aggielandpokerclub on Instagram (opens in a new tab)

Ads for the club

Instagram and Facebook ads. Each one asks people to join the club's group, where the games get called.

Aggieland Poker Club ad: after the game, the real game starts. A packed stadium at night, cash games every night, join the group.
Aggieland Poker Club ad: after the game, the real game starts. A packed stadium at night, cash games every night, join the group.

The problem

A club that lives on its member roster: no members, no games. It needed people in College Station to know it exists, follow it, and join the GroupMe where the games get called.

What we did

  1. Instagram and Facebook ads through Meta, running for five months and counting: the creative, the copy, the targeting around College Station and Aggieland, and the GroupMe join as the goal.
  2. The posts and stories between the ads, so the account looks alive when a new follower lands on it.

What changed

680
members in the club's GroupMe, up from about 320 when the ads startedthe club's own count, October 2026
~1,000
new followers on Instagram and Facebookthe club's own count, five months of ads

Both numbers are the club's own counts, from its GroupMe roster and its two accounts, five months into the ads.

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