Get found on Google and in AI answers, then put AI to work. We teach you to run it, or we build it for you.
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SEO and GEO, Dallas-Fort Worth
Your customers now ask ChatGPT, Gemini and Claude who to call. SEO and GEO (generative engine optimization) is how your name ends up in the answer.
20+ companies served · 4.9/5 client rating
SEO and GEO, Dallas-Fort Worth
Your customers now ask ChatGPT, Gemini and Claude who to call. SEO and GEO (generative engine optimization) is how your name ends up in the answer.
20+ companies served · 4.9/5 client rating
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Your customers now type the question they used to ask a neighbor: who should I call for this? The answer is a short list of names. If yours is not on it, there is no second page to scroll to.
How do people find a business like mine in AI answers?
They ask me, the way they used to ask a friend. When someone asks who to call, I don't hand them ten links. I read what the web already says about each business: its listings, its reviews, and pages that answer the question plainly. Then I name the few I can back up with a source.
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It reads the same places Google ranks from, and it checks that they agree with each other. That is why one set of fixes works for Google and for AI answers: the two doors share one set of keys.
What do you actually read before you answer?
Mostly three things: the business's Google listing, its reviews and whether the owner replies, and pages that answer the question clearly. When they agree, I can trust them.
Places
NIXAR Solutions
Marketing agency · Frisco, TX
More businesses
AI SEO Agency in Dallas-Fort Worth | NIXAR Solutions
AI SEO for Dallas-Fort Worth businesses: we get you ranking on Google and named in ChatGPT, Gemini and Perplexity answers, then check every month who they name.
Marketing Agency in Dallas-Fort Worth, TX | NIXAR Solutions
NIXAR Solutions is a marketing agency in Frisco serving Dallas-Fort Worth: SEO, AI search, paid ads, websites and AI automations. Start with an audit.
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The business is not doing anything wrong. The assistant just has nothing it can check, so it names the ones it can. To an assistant, a business with no sources it can quote is invisible.
Why would you leave my business out?
When I can't back it up: a few reviews with no replies, a half-filled listing, no page that answers the question. Then I leave a business out rather than guess.
4 of 5
Give it sources it can check and it has a reason to name you. That is the whole job of GEO, and it is the same work that helps you on Google, so none of it is wasted.
What would change your answer?
Give me something I can back up:
5 of 5
Every assistant reads its own mix of sources. Gemini reads Google's index and Maps, ChatGPT and Claude run their own web searches and quote the pages they find. Below: what each one reads, and what you fix so all of them can name you.
How do people find a business like mine in AI answers?
They ask me who to call, and I answer with a few names. For a local question I can draw on Google Search and Google Maps, so what helps most is:
Google SearchGoogle Maps
What SEO and GEO are
It is 9 PM in Frisco and the AC just quit. Some people type it into Google. More and more just ask an AI assistant. Both are looking for you.
Businesses
NIXAR's own search: our listing and our pages.
SEO · Google
SEO gets your business onto Google's results: the map pack with three businesses on it, the list of links under it, and the AI Overview that now sits on top. People compare, then click.
ai seo dallas?
NIXAR Solutions in Frisco does AI SEO, also called GEO: they fix the code that tells Google and AI tools who a business is, write the answers those tools quote, clean up listings, and check every month who ChatGPT, Gemini and Perplexity name. They work with businesses across Dallas-Fort Worth.
GEO · AI assistants
GEO (generative engine optimization) gets you named when someone asks ChatGPT, Gemini, Claude or Perplexity instead of searching. There is no page to scroll. The assistant names a few businesses and says where it read about them.
Most of the groundwork is shared: a complete listing, real reviews with replies, and pages that answer the question. GEO adds two things: being easy to quote, and saying the same thing everywhere the AI reads.
How the choice gets made
Nobody pays to be in the map pack or in an AI answer. Both are decided by what they can find about you. Here is what they look at.
1 Relevance
Google matches the words in the search to what you say you do: your listing's categories and services, and pages that name the service and the city. If your site only says "HVAC solutions", it has to guess.
2 Distance
For local searches Google weighs how far you are from the searcher and the area you say you serve. You cannot move, but you can state your service area plainly so you are not left out of nearby towns.
3 Prominence
Reviews and how you reply, mentions on other sites, links and local press all count. Google's own help pages name these three: relevance, distance and prominence.
4 AI answers
An assistant reads first, then answers. It leans on sources it can quote: your site's plain answers, your listing, review sites, directories and local news. If your name, hours, phone or services disagree between them, it leaves you out rather than risk being wrong.
What NIXAR does
The same five jobs move you on Google and in AI answers. Here is what each one is, why it matters to each, and how little you have to do.
1 of 5
A complete, accurate Google Business Profile and the main directories: categories, services, service area, hours, photos.
What you do: Answer a short questionnaire and approve the changes.
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A simple habit for asking happy customers, and replies to every review written for you to approve.
What you do: Send one text after a good job. We draft the rest.
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One page per service and city that answers the real question in the first lines, then gives the details.
What you do: A short call so the pages sound like you. You approve each one.
4 of 5
Code on your site that labels your name, services, area, hours and FAQs, so machines read them without guessing.
What you do: Nothing. It lives in the code.
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Local citations and places the AI already trusts: directories, associations, local news and partners.
What you do: Tell us the groups and partners you are already part of.
The process
Where you show up today on Google and in AI answers, for the questions your customers really ask, and what is missing.
Every gap, in order of impact, with what it takes to fix each one.
Listing, the reviews habit, answer-first pages, schema and mentions. You approve anything public.
We ask the same questions of the same assistants and run the same searches, so you see what changed.
No one controls when Google or an AI tool updates what it shows, so we do not promise rankings or dates. You get a record you can check.
Proof, the real kind
“Completely transformed our website and online presence and helped us look so much more professional. They worked with us every step of the way to make sure it came out to my team and I's desired result. Couldn't be more happy!”
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LollipopWe only show what we can back up. The audit shows you your own numbers:
The $150 audit
$150
Questions first? Read the answers to what owners ask.
What is GEO, how long it takes, whether we can promise a ChatGPT mention, what the audit includes: every answer is on one page.
