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Tire Geeks digital marketing and local SEO case study by NIXAR Solutions — social media and search visibility for an automotive shop

Tire Geeks

Web DevelopmentSocial Media Marketing

The Challenge

An independent tire and auto shop with two locations in Sacramento, California — 3020 Florin Rd and 2245 Arden Way — was struggling to attract new customers during slow season. They ranked first for their own name and were invisible for the unbranded local searches that bring in new business. Their social presence was split across two competing Instagram handles, and their web listings showed the wrong city.

Our Solution

NIXAR builds and maintains the shop's website, and runs their social media across Instagram and Facebook: the content calendar, the creative, and the ad creative that goes with it. We consolidated the two competing Instagram handles into one brand, and corrected the business listings that were showing the wrong city.

“As someone who has been in the industry for a long time I have always seemed the best for my business. Working with NIXAR has been a game changer for my business and helped us bring in so many new customers. Completely transformed my online presence.”

Qassam Tariq

Owner, Tire Wheel Center

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